Helping you grow faster with a high converting website

Lead-gen Websites

Web design and web development are at the very heart of what we do. We design and build lightning-fast, robust, future-proof websites which are beautiful yet intuitive to use and strike a chord with your target market.

Proudly Partnered:

Specialist web design agency focused on delivering high-impact experiences

We design and build immersive e-Commerce experiences that engage customers and promote conversion

As an independent web development agency, our team of in-house web designers and developers take great care to design and build fast, secure, responsive websites which look great and work seamlessly on any device.

128%

Our average increase in CR

74

Our average Google Speed Score

76%

of users judge a company’s credibility by its website design.

20%

The minimum increase in conversion rate we guarantee

Working with the best

Elegantly responsive designs

We believe great design can transform a business

At Strafe Creative, we believe that design is more than just aesthetics; it's about creating a visual language that resonates with your audience.

Our expert designers are dedicated to crafting visually stunning and user-friendly designs that reflect your brand and engage your audience.

Award-winning work befitting the world’s most influential brands.

Our expertise in a range of forward-thinking technology means that we can help you future proof your website. By integrating all the elements we know you want, plus those we know you need, our sites perform and convert, every time.

Featured Lead-gen Projects

Quantum

Adventure Base

We're been building with Wordpress for 14 + years

The workhorse of the internet, WordPress powers over 63% of the world's sites and we consider ourselves rather adept at bending it to our will.

Our WordPress Design Service

We love being Craft website experts

Craft CMS is one of our preferred Content Management Systems due to its robust nature and high customisability out of the box.

Our Craft CMS Design Service

The Strafe way

Our Proven Process

By following our structured method, we deliver exceptional results that align with our clients' goals and exceed their expectations. Read on to discover the stages that make our projects so successful.

Book a Discovery Call

12 Step Discovery Method

At Strafe, we guide all clients through a comprehensive 12-step method to fully understand their needs. We start with an extensive discovery phase, involving objection hunting, internal and external interviews, competitor analysis, and industry research. We also develop detailed personas if needed. This foundational research allows us to define who you are and how to best present you, ensuring we create highly converting websites later on.

Comprehensive 12-step method for in-depth understanding.
Unique objection hunting process.
Internal and external interviews for holistic insights.
Detailed persona development for precise targeting.

Understanding Your Aesthetic Vision

Next, we focus on how you want to be perceived aesthetically. We review various options from different sites and projects to understand your preferences. This includes examining examples from both your industry and other fields. We also discuss whether you prefer a personal touch with photography or a more professional look. This step helps us capture your brand's unique essence.

Review of various sites and projects for preferences.
Examination of industry-specific and diverse examples.
Discussion on personal versus professional aesthetics.
Exploration of different design directions.

UX and Wireframing

In this stage, we map out user flows and create visual representations based on our discovery work. We develop individual user flows to illustrate navigation, using diagrams to highlight what works visually. Wireframes focus on user-centric design, determining page hierarchy and navigation ease. This ensures a seamless user experience and sets a strong foundation for the final design.

Mapping out user flows for optimal navigation.
Visual representation through detailed diagrams.
User-centric wireframes for page hierarchy.
Focus on seamless user experience.

UI and Motion Design

We then move to UI and motion design, starting with a fully developed homepage and exploring various design avenues. Our fixed-cost approach ensures the price remains constant regardless of revisions. Once the main page is finalised, we apply the design to all wireframes, iterating until completion. We use prototyping software for interactive previews, ensuring a smooth user experience. Both mobile and desktop designs are created for optimal functionality across all devices.

Fully developed homepage with various design options.
Fixed-cost approach for budget certainty.
Iterative application to all wireframes.
Prototyping for interactive design previews.

Content Creation

With the design established, we turn to content creation. If you have in-house copywriters and photographers, we collaborate closely with them to populate the design with text, images, and videos. If not, we provide skilled copywriters and photographers. This ensures the content fits seamlessly into the design, making it readable and engaging.

Collaboration with in-house or provided copywriters and photographers.
Seamless integration of text, images, and videos.
Focus on readability and engagement.
Ensuring high-quality content throughout the design.

Development Stage

During the development stage, we transform the design into a functional, live project. Our team of front-end and back-end developers, overseen by a senior developer, works diligently to bring your website to life. Throughout this phase, you will have continuous communication with your project manager to ensure everything aligns with your vision. This ensures a smooth and efficient development process.

Transformation of design into a live project.
Dedicated front-end and back-end developers.
Oversight by a senior developer for quality assurance.
Continuous communication with a project manager.

Content Population

Next, we proceed to content population, where all text, images, and videos are integrated into the build. This stage sees your website take shape, with all elements coming together to create a cohesive final product. Our meticulous attention to detail ensures every piece of content is correctly placed and optimised for user engagement.

Integration of text, images, and videos.
Creation of a cohesive final product.
Attention to detail for optimal content placement.
Enhancement of user engagement through content.

Refinement, Iteration, and QA

As we near completion, we enter the refinement, iteration, and QA phase. Here, we conduct thorough quality assurance to ensure everything works perfectly. This includes checking functionality across multiple browsers and devices, matching the design exactly, and ensuring the back end operates smoothly. Our goal is to deliver a pixel-perfect, fully functional websites.

Thorough quality assurance checks.
Functionality testing across browsers and devices.
Ensuring design matches the original vision.
Delivering a pixel-perfect, fully functional website.

Launch!!

Finally, we prepare for launch, working closely with you to ensure a seamless transition. If an SEO company is involved, we collaborate with them throughout the process to handle any migration needs. This ensures that your new website is optimised and ready to make an impact from day one. Our launch process is smooth and stress-free, allowing you to focus on the exciting new possibilities your website will bring.

Close collaboration for a seamless transition.
Coordination with SEO companies for migration.
Optimisation for immediate impact.
Smooth and stress-free launch process.

Our independent web design agency is made up of creative thinkers and digital tinkers who are passionate about digital experiences.

This approach ensures that every web design project is considered, planned and designed in a way that suits our clients. We specialise in working with platforms that are secure, but flexible enough that we can offer a unique design and solution for every lead-gen website client.

Web design is a fast-moving industry, and our clients need to be ready to accommodate that. Our platforms give clients the ability to keep on top of their site and content, to ensure users receive an engaging and immersive experience, which ultimately leads to high conversions.

From the moment we got going the process was smooth, transparent and the communication was great. Not only did we receive valuable web design advice we also received great conversion insight and knowledge that we now apply to our business.

Charlie Kraup

Director - Adventure Base

We're so confident in our process that we guarantee a minimum 20% conversion rate.

By meticulously analysing user behaviour, we design clear and efficient conversion paths that guide visitors towards completing desired actions, significantly improving conversion rates. We create and organise engaging content to keep users on your site longer and encourage interaction. Our team excels in designing and strategically placing compelling CTAs to boost lead generation. We ensure your website loads quickly by optimising images, leveraging caching, and utilising efficient coding practices.

Crafting a clear, compelling value proposition that effectively communicates the benefits of your services is our priority. We update your site with a modern, attractive design to enhance user trust and engagement, ensuring full responsiveness and optimisation for mobile devices. Finally, we implement robust analytics tools to track user behaviour, providing valuable insights for continuous improvement and optimisation.

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